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Southern Focus Poll

Southerners tend to slip through the cracks between state surveys, which are unreliable for generalizing to the region, on the one hand, and national sample surveys, which usually contain too few Southerners to allow detailed examination, on the other. And few surveys routinely include questions specifically about the South. To remedy this situation, Odum Institute for Research in Social Science and CSAS sponsored a Southern regional survey, called the Southern Focus Poll. Each fall and spring, a random sample of approximately 800 adult Southerners (residents of the states of Alabama, Arkansas, Florida, Georgia, Kentucky, Louisiana, Mississippi, North Carolina, Oklahoma, South Carolina, Tennessee, Texas, and Virginia) and 400 non-Southerners are interviewed by telephone. They are asked questions about economic conditions in their communities; cultural issues such as Southern accent, the Confederate flag, and "Dixie"; race relations; feelings toward migrants to the South; and characteristics of Southerners vs. Northerners. Click here to search the Southern Focus Poll data online.


Center for the Study of the American South
410 East Franklin St., CB# 9127, UNC-CH
Chapel Hill, NC 27599-9127
Call: (919) 962-5665 Fax: (919) 962-4433
email: bcall@email.unc.edu

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