It's been a great season for Carolina basketball. Our men's and women's teams have played like real champions.

It would be impossible to measure the value of the positive exposure afforded to the University by two teams playing in the Elite Eight, much less the national championship game. And we wanted to be sure that exposure extended to academics at Carolina. That's why we placed this advertisement in the Washington Post to run the day after the national championship — win or lose.

We wanted the world to know that we're just as proud of our champions in the classroom as those on the court. Go Heels!

Division of University Advancement