Table of Contents
2.1 The Logo Mark
2.2 The Logo Type
2.3 The Formal Signature
2.4 The UNC Signature with Designation
2.5 The UNC Signature with Various Designations
2.6 The Centered Signature
2.7 Coloration
2.8 Color Reproduction Options
2.9 Process Color and Reverse Reproduction Guidelines
2.10 Minimum Clear Space Requirements
2.11 Size Restrictions
2.12 Unacceptable Signature Color Treatments
2.13 Unacceptable Signature Treatments
3.1 Primary Typeface
3.2 Secondary Typeface
3.3 Primary Typeface for Word Processing
4.1 Standard Letterhead
4.2 Standard Letterhead, Personalized
4.3 Letterhead with School Designation
4.4 Letterhead with Multiple Designations
4.6 Letterhead with School Designation, Personalized
4.7 Letterhead, Word Processing Format
4.8 News Release Form
4.9 Fax Cover Memo
4.10 #10 Envelopes
4.11 #10 Envelopes with School Designation
4.12 Standard Business Card
4.13 Standard Business Card with College and Department Names
4.14 Business Card with School Designation
4.15 Business Card Back (Optional)
4.16 Monarch Letterhead
4.17 Monarch Letterhead, Personalized
4.18 Monarch Letterhead, Departmental
4.19 Monarch Letterhead, Word Processing Format
4.20 Monarch Envelope
4.21 Mailing Label
4.22 9" x 12" Envelope
4.23 Folding Invitation
4.24 5 1/2" Baronial Envelope for Invitation
4.25 Memo Pads and Routing Slips
5.1 Signage
5.2 Merchandising
5.3 Application of Logo Mark to Publications
5.4 Application of Logo Mark with Designation to Publications
6.1 The Official University of North Carolina at Chapel Hill
Seal
6.2 Identity Usage Matrix
7.1 Reproducible Materials
7.2 The Signature
7.3 The UNC Signature with Designation, One Line
7.4 The UNC Signature with Designation, Two Lines
7.5 The UNC Signature with Designation, Three Lines
7.6 The Centered Signature
7.7 Power Point Presentation Guidelines
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