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One of the country's leading scientific experts on creativity, Dr. R. Keith Sawyer is the Morgan Distinguished Professor in Educational Innovations at the University of North Carolina in Chapel Hill. His 2007 book Group Genius shows us how to be more creative in collaborative group settings, how to change our organizations for the better, and how to tap into our own reserves of creativity. His 2013 book Zig Zag identifies the 8 stages of the creative process, and contains over 100 techniques to enhance your personal creativity.