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News Release

For immediate use:

Jan. 8, 2008

Carolina journalism students to help cover Jan. 9 basketball game on ESPNU

When the Carolina men’s basketball team takes on UNC-Asheville at the Dean E. Smith Center on Jan. 9, the athletes won’t be the only students on the floor honing their skills.

A crew of 16 students from the UNC School of Journalism and Mass Communication will join the ESPN production team to cover the game between the Tar Heels and the Bulldogs that will air on ESPNU at 7 p.m.

Four of the school’s students will appear on air – one as an announcer, two as sideline reporters and one reporting about the campus. The others will help cover the game in a variety of roles, including operating cameras and assisting the ESPNU producers.

UNC’s journalism students will be the first to perform as part of ESPNU Campus Connection, a new partnership between ESPNU and universities across the United States to employ students in game broadcasts. The network said at least 20 other schools would participate during the program’s first year.

“ESPNU Campus Connection will provide these students multiple opportunities to showcase the skills they have developed at UNC,” said Burke Magnus, vice president and general manager of ESPNU. “We are thrilled to share our knowledge and resources to further enhance their talents.”

Carolina’s program in broadcast journalism is a national leader. Last year, the school’s student-produced newscast, “Carolina Week,” was named the nation’s best by the Society of Professional Journalists, the National Broadcasting Society and College Broadcasters Inc.

“We do our best to give our students a feel for real-world, deadline pressure,” said associate professor Charlie Tuggle, who leads the school’s broadcast program. “There’s no better way to do that than to have them work alongside seasoned professionals during an ESPNU telecast.”

The students participating and their hometowns are listed below:

School of Journalism and Mass Communication contact: Kyle York, (919) 966-3323 or sky@unc.edu
ESPNU contact: Tilea Coleman, (860) 766-3438 or Tilea.Coleman@espn.com
News Services contact: Susan Houston, (919) 962-8415 or susan_houston@unc.edu