Researchers from the UNC Highway Safety Research Center will unveil findings from a landmark study exploring alcohol use among University of North Carolina at Chapel Hill students on Tuesday (Aug. 10) at 10 a.m. in the Wilson Library Assembly Room on the UNC-CH campus.

The study, in which researchers measured students’ blood-alcohol concentrations using breathalyzers, is the first of its kind conducted in the United States.

Previous studies examining alcohol use among college students have relied on "self-reported" information, in which the students themselves recollect their drinking behavior. The use of breathalyzers provides reliable, objective data new to this field of study.

Also at the news conference, officials from the UNC-CH Division of Student Affairs will present a new campuswide anti-drinking campaign that capitalizes on the study’s findings.

Broadcast reporters with heavy TV equipment can park in the lot behind Wilson Library facing South Road. Reporters either will need to present media credentials or drive a marked vehicle.

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