is the Importance of Sustainability?
is the [emerging] doctrine that economic growth and development
must take place, and be maintained over time, within the limits
set by ecology in the broadest sense - by the interrelations of
human beings and their works, the biosphere and the physical and
chemical laws that govern it . . . . It follows that environmental
protection and economic development are complementary rather than
William D. Ruckelshaus, "Toward a Sustainable World,"
Scientific American, September 1989.
making models that do not incorporate other needs of a society,
like environmental justice or cultural preservation, eventually
also fail in the economically. An economic policy which promotes
the stripping of environmental resources for quick profit is doomed
to be successful only as long as the resources are available. From
this standpoint, maintaining a healthy community and environment
can be considered just as valuable a business practice as keeping
factories and instruments in good working order.
For North Carolina to continue to be competitive domestically and
in the global market over the long term, North Carolina must grow
in a sustainable manner. Currently, North Carolina is a domestic
leader in banking, manufacturing, research and development, medicine
and education, as well as tourism. Concentrating on sustainability
initiatives now will provide a thriving and more productive state
community that will allow North Carolina to maintain and expand
its leadership status.