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The
Mary Junck Research Colloquium Series Spring 2008 |
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School of Journalism
and Mass Communication |
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Dr. Keith Roe |
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Professor Belgium |
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Apr. 10 |
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School Commitment,
School Achievement and Media Use in Early Adolescence: A typology of student
groups |
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Education is frequently cited as one of
the main variables structuring the media audience. However, while researchers
have devoted extensive and detailed attention to the diversity and segmentation
of the media audience, education tends to be dealt with one-dimensionally as
some kind of achieved level. The goal of this paper is to explore in greater
depth how different dimensions of education interact with media uses and
preferences. Results indicate that the relationship between education and the
media begins earlier and is more intricate than has hitherto been supposed.
The importance of gender differences in mediating these relationships is
stressed and various implications for future research are discussed. |
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If you would like additional details/information Sriram "Sri" Kalyanaraman |
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