Public Relations Books

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There are numerous books in Davis Library at UNC that can help you find good information about public relations. The following list contains titles of frequently mentioned texts in this field. These are some of the most informative and helpful books for beginning research and study in public relations.

Baines, Paul; Egan, John, & Jefkins, Frank. Public relations: contemporary issues and techniques. ( (2004). [HD59.B3332004]

Carstarphen, Meta G. & Wells, Richard A. Writing PR: a multimedia approach. (2004). [HM1221.C37 2004]

Gregory, Anne. Public relations in practive. (2004). [HD59.P795 2004}

Marconi, Joe. Public Relations: the complete guide. (2004). [HD59.M2578 2004]

Newsom, Doug. & Haynes, Jim. Public relations writing: form & style. (2005). [HM1221.N478 2005]

Oliver, Sandra M. Handbook of corporate communication and public relations: pure and applied. (2004)
[HD30.3.H3545 2004]

Smith, Ronald D. Strategic Planning for Public Relations. (2005). [HM1221.S77 2005}

Wilcox, Dennis L. Public relations writing and media techiques. (2005). [HM1221.W55 2005]