Project:

Latinos, Media and Health

This study addresses the question of how well Latino newspapers operate as health communication resources for Latinos. The results of the study conclude that Latino newspapers are not realizing their potential as community media as effectively as they might.

Publications:

1.

Vargas, L., & dePyssler, B. (1999).
U.S. Latino newspapers as health communication resources.
Howard Journal of Communication 10(3), 189-205.

Abstract

2.

Bilingual Publication Subervi, F., Vargas, L. & Brody, L. (1998).
What is the diagnosis? Latinos, media & health.
A study of health coverage in Latino newspapers,
television and radio news, 1997-1998.
Menlo Park, CA: The Henry J. Kaiser Family Foundation.
Bilingual report on the major findings of the first-ever, nationwide content analysis of the health coverage in U.S. Latino media.

Key findings

My research was part of the Kaiser Family Foundation's project What's the Diagnosis: Latinos, Media & Health. The results were published on a series of three reports. You may see the key findings of the three reports at the Kaiser Family Foundation website.

© 2003, Lucila Vargas. All rights reserved.

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This page was last modified on December 22, 2003.