A WINDOW INTO
MARGAUX'S RESEACH

 

 

   

NEW ZEALAND's DIVERSE GEOGRAPHY

 

 

Relative Websites


Pipers New Zealand Pages
http://www.piperpat.co.nz
Description: It contains lists and descriptions of thousands of websites that provide information about N.Z. ranging from its plants to its government and music to tourism can be found on this site.
Source: Pipers, Patent and TradeMark Attorneys

Maori
http://www.maori.org.nz/
Description: This is a very detailed web on the Maori culture, history, traditions and arts.
Source: The Maori Net


SurfNZ
http://.surfnz.com
Description: This site includes pictures of New Zealand beaches and where local surfers recommend catching the waves. A web-cam shows live weather reports and surf reports. There are also postings of surfboards and equipment that are for sell.
Source: The New Zealand Surfing Guide

Adventure Sports
http://newzealandoutdoorsco.nz/activities
Description: This site is a comprehensive list of New Zealand's adventure sports including sailing, kayaking, hiking, caving, canyoning,  parasailing, and much more. It also has a list of hot locations to visit in New Zealand.
Source: N.Z. Information Network

Marine Science Research
:http://telperion.otago.ac.nz/marine/research/home.html

Description: This site is composed of pictures with discriptions of New Zealands marine life and landforms. It also has a lot of  information on marine biology/ecology, marine conservation management, student research, aquaculture, ocean physics, and specialist research programs. Other topics it covers are fiord systems, Team N.Z., and marine animals.
Source: University of Otago, New Zealand

Non-Print Sources Available in Davis Library


Barrar, Wayne and Park, Geoff. (2001) Shifting Nature [essay and photographs] Dunedin, New Zealand, Univeristiy           of Otago Press Available in Davis: TR647.B377 A3 2001.

New Zealand Geographical Society Conference. Proceedings of the New Zealand Geographical Society Conference.           Chirstchurch, N.Z.: The Society, 1993.G53.N4

McLeod, A. L. The Pattern of the New Zealand Culture. Ithaca, NY: Cornell Press 1968.
          DU418.M3

 

 

Internet Mini-Essay

 

 

Net Business and Economics: "The Fall of Boo.com, May 20, 2002"
The Company that Got Carried Away


        "Boo got carried away by its own story. Boo was so convinced it was changing the world of e-commerce thatoverlooked the truth that working technology matters more than fancy features" (Orenstein 1).
         The idea of Boo.com was "to do nothing less than reinvent retailing on the Internet." The "gateway to world cool" crashed after 6 months and burned through $125 million dollars.
         The two Swedish founders, Ernst Malmsten, a poetry critic, and Kajsa Leander, a former Vogue model, both in their late twenties, made bold promises about Boo to attract a 400 person staff. In May of 1999, Leander told The Standard that the site would be a place "where you can use the Internet to fulfill your fantasies." In September, Malmsten told the trade publication Retail Week that the company was "about vision…People are excited to be building something that is going to make history" (Orenstein 2). A former employee said, "They were almost cult like in their belief of its success. It was rather infectious."
        Boo had tales of excess that were as lavish as the company's ambitions. Boo built its headquarters in London's expensive Carnaby Street and continued to build an empire in 18 countries in some of the biggest cities in Europe. They did all this BEFORE testing the market (Doward 2). "Executives would fly first class to glitzy locations for brain-storming sessions which would revolve around the large-scale consumption of cocktails. Intoxicated as much by the lush locations as by the cocktails, they would indulge in untrammeled blue sky thinking which resulted in only the planning of even more lavish parties and huge marketing campaigns" (Doward 2).
        Another major problem of Boo.com was that their Web page was full of "modem-clogging graphics, pop-up windows an other screen detritus." The wasted $30 million on TV ads and creating Miss Boo, the virtual reality character needed to shop online with Boo (who took forever to download) (Doward 1).
       Although Boo is one of many Internet companies to crash, its fall was more spectacular than most because it involved 400 employees, $125 million, and big names such as J.P. Morgan, Allessandro Beneton, and Cameron Diaz. The crash might not have been so devistating if their ego was not so large from the beginning. They made history alright, just in another way. (Boo.com is now making money off a new book deal that tells of its failures, word has it a movie will be made as well).

 

Sources:

1. Doward, Jane. (2001, August 26). From Boo to Bust and Back Again. Guardian Unlimited    [article online]             Available:http://www.guardian.co.uk/internetnews/story/0,7369,542632,00.html

2. Orenstein, Susan. (2000, June 5). Boo.com: A Cautionary Tale. The Industry Standard
           [article online] Available: http://www.thestandard.com/article_print/1,1153,15450,00.html

 

Boo.com: Better to Come Back Than to Fade Away?
http://www.thestandard.com/article/display/0,1151,19358,00.html.
Description: The birth of Fashionmal, another online retail business learns from Boo's mistakes.
Source: The Industry Standard

Boo.com Goes Bust
http://www.tnl.net/newsletter/2000/boobust.asp
Description: Former Boo employee tells the rights and wrongs of Boo.com and the lessons that should be learned.
Source: Tristan Louis

Boo.com: Better to Come Back than to Fade Away
http://www.thestandard.com/article/display/0,1151,19358,00.html.
Description: Boo comes back on October 31 2000 as Fashionmall with a better strategy.
Source: The Industry Standard


 

 

 

This page was last updated: June 2002
mllynn@email.unc.edu