E-Commerce An Introduction

VI. E-Commerce Readings
J-50 students are required to read the website associated with this presentation, including the home page and items I through V. Students interested in further study on this subject should consult the references listed below.

General Resources
The eComInfoCenter offers links by subject to hundreds of articles on e-commerce.

NetLingo's e-commerce link offers definitions of e-commerce concepts and links to articles on different aspects of Internet business.

Learn E-Commerce from Mr. E-commerce, Jerry Baumgartner, offers explanations and links to research in a number of areas.

Further Readings
"Profitability on the Web: Business Models and Revenue Streams,"
Hoffman and Novak, Vanderbilt University

"Profit from Transparency,"
Mohan Sawhney, Northwestern University

Academic Research
The E-Business Research Center at Penn State University has academic studies on e-commerce.

Vanderbilt University's ELab has includes research papers on various aspects of e-commerce.

Mohan Sawhney is a scholar at Northwest University. His writings on e-commerce are informative, and written in an entertaining style.

Venky Shankar is an expert on innovations in Internet business technologies.

The Center for Research in E-Commerce at the University of Texas at Austin includes studies in e-commerce.

 

E-Commerce Home

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